Posted by: Pete Burden | April 4, 2008

Two birds with one stone?

Last night I met with some colleagues from the Transition Town network in Lewes (where I live) to brainstorm what the world of business might look like in 2025 – just 17 years away. I was really buoyed up by the discussion – and by the opportunities that will arise as people really start to address the issues that we face.

One of the important parts of our vision is that “Many more ventures will integrate social and commercial aims”. This is a view supported by Corporation 20/20, a new multi-stakeholder initiative that seeks to answer the question: “What would a corporation look like that was designed to seamlessly integrate both social and financial purpose?”

We also covered areas like customers, the broader market, work and employment, production and creation, industry sectors and how they are changing. And overall I got strong sense of a positive world where at the same time as solving our problems we are simultaneously improving our lot, individually and collectively. Inspiring stuff.

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